Training Workshop Agenda 13th May 2014
10:00 - 11:15 Session 1: Making Your Real Estate Brand Trump
Faculty: Vatsal Asher - CEO & Director, DMAi
11: 15 - 12:00 Faculty: Roheena Nagpal - Business Architect, Atelier & L'Orange
12:30 - 13:30 Session 3: Changing Dynamics of the Online Real Estate Market Place Faculty: Nirav Gosalia - Marketing Director, Realty Redefined
14:15 - 14:45 Session 3 Continued
14:45 - 15:45 Session 4: Integrate Targeting & Content to Power Your Digital Marketing
Faculty: Ranjeet Nambiar - Interactive Marketing, URJA Communications
Targeting consumers is one of the most powerful capabilities that is being thrown up by digital. Hand in hand with this aspect of Digital is the critical requirement to develop and execute impactful and relevant communication; communication that goes to build the imagery and identity of individual Real Estate projects as well as to fuel campaigns to drive interest and aid the selling process. This session will help you gain an overview of the approach and the possibilities of selling and promoting Real Estate through digital content.
17:15 - 17:45 Session 5: How developers in China sold 20,000 houses in less than 90 days!
Faculty: Advitiya Sharma - Co-founder & CMO, Housing.com
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